Back in 2007, one forward-thinking company created a video portal to capture employee-generated content for knowledge sharing, training and engagement.
That company was Microsoft, and the direct IT costs alone to for that new video system were an eye-popping $2.49 million over the first 3 years.
Perhaps more amazingly, even at that cost the platform was a runaway success, yielding a 569% ROI and a cost avoidance of $13.9 million annually by Microsoft’s own calculations.
But—that $2.49 million figure is a bit steep for most organizations. We’re betting it was no easy pitch even for Microsoft. That’s especially true today, as video content management system technology has become more readily sourced.
So when it comes to enabling video across your organization, what’s better: Build or Buy?
Download our white paper, Your Corporate YouTube: Build or Buy?, today to find out.