No more than a few decades ago, every news story shared the same 26 elements. Notwithstanding a photo here or an illustration there, the vast majority of information published and shared every day was comprised of text alone.
To be sure, video newsreels too have played a part in informing the public, but for the vast majority of their hundred year history, video news production was expensive and limited — most newsreels (and their successors, the nightly news broadcast) were exceptionally brief and only covered the basics.
For more information, deeper analysis, and a broader range of insights, one could only turn to the text published in daily newspapers.
But that dependence on text alone as a means to share information wouldn’t last. This week marks the birthdate of one of the great tipping points in how we share news — the introduction of CNN.
CNN obliterated the time constraints that had previously limited televised news, opening the door to investigate information in greater detail. In short order, there would be a dozen imitators, each offering access to information around the clock.
The success of the model served to highlight the public’s appetite for information, and helped to ensure that news and information would play a key part of the next revolution in how people share news — the Web. Online, news was shared first as text as newspapers opened digital publications throughout the 1990s, and in short order turned to video as sites like YouTube made public hosting a practical reality. That video use only continues to grow, as social sites embrace recording tools and as live streaming apps make their way to our mobile devices.
Now today print remains an iconic part of how news is delivered — but for the most part, now serves only as a summary of what information was shared with video the day before.
Yet as the decline of text news may be reaching its natural conclusion, another similar downfall is only just beginning — that of the emails, memos, and other text we share at work.
Like the news itself, corporate messages (internal and external alike) have long been text-only affairs. The advent of the A/V department in the 1980s saw a small uptick in video messages, but for the most part those were high-cost projects reserved for special occasions.
As it did to news media, however, the Web changed all that. Email enabled more voices to be heard and more ideas to be shared. And YouTube and handheld HD camcorders offered more opportunities to capture events, presentations, and activities and share them with a broader audience.
Now today, enterprise video platforms like Panopto are making sharing ideas and information via video fast, easy, and secure for any organization. With just one click, companies can record and share anything from conferences and meetings to proposals, recaps, and best practices.
The past hundred years have shown that information moves invariably to where it is best communicated. Early on, the easy distribution of text made the format a clear winner. But now as video becomes inexpensive, simple, flexible, and ubiquitous, the format’s ability to capture visual information alongside text is proving to be the way most people prefer to share and engage with information.
To be sure, text won’t be going away. All that video does is empower text to do what it does best — to supplement a presentation and add details where useful, rather than attempting to convey the information in full on it’s own.
This week we saw more and more people taking advantage of the power of video to share ideas, discuss information, and make a statement. And in the spirit of passing it on, these are just a few of the ideas shared this week with Panopto’s video presentation software.
The 2015 edition of the DEAP Learning and Teaching Conference at Leeds Beckett University reflects the theme of student engagement and the spirit of exchanging experience within an academic community of practice. Join the school for these two lively conference keynote presentations, first from Dr Dilly Fung on re-thinking ‘good’ research-based education, and second from John Goodwin and Saffron Rose offering a Students’ Union perspective on the Higher Education sector and the student experience.
Join the Leverhulme Centre for Integrative Research on Agriculture and Health (LCIRAH) for the 5th edition of the organization’s annual research conference. This year’s theme is Agri-Health Research: What have we learned and where to next? The event also marks the launch of the Agriculture, Nutrition and Health Academy, a global research network in agriculture and food systems for improved nutrition and health to serve as a platform for learning and sharing.
Dr Jay Wish visits the Henry Ford Medical Group to discuss the latest information on anemia management in End-Stage Renal Disease (ESRD) patients. Iron is vital for specific ESRD treatments to be effective, yet providing adequate amounts of iron may result in significantly higher than normal amounts of iron stored in the body afterwards. Dr Wish introduces the issue, and provides full details on the latest understanding of the issue.
Sit in with the students of the University of Denver Sturm College of Law for this discussion of how anyone can get over the nerves commonly associated with networking and public speaking, and come to not only tolerate but truly enjoy the interaction. Covering the basics of small talk to real-world scenarios of how to network with confidence, this recorded lecture is a sharp class that will leave anyone better prepared for their next social event.
Finally this week, join the audience at New York Medical College for University Dean Robert Amler’s examination of the state of public health in the United States and the role of the government in healthcare. Amler’s talk digs into the many major issues at that impact public health today, and then looks to local role to extend, supplement, and complement the role of the government.
Panopto makes it easy for anyone, anywhere to record presentations and share them online, both as live streaming webcasts and recorded on-demand video. To see how Panopto can help you share your ideas, contact our team for a free trial today.