For businesses in today’s knowledge economy, people are one of their most valuable assets. It’s why leading enterprises are increasingly investing in supporting how their people communicate and share information at work.
Video, because of its ability to convey information more quickly and with more depth than text, has largely become the preferred medium for communicating and sharing information. Nearly every department in the enterprise today is seeking ways to leverage video for enhancing employee and customer journeys. And as a result, industry analysts predict that the enterprise video market is poised for continued growth.
In the latest release of the Aragon Research Globe™ for Enterprise Video, the independent analyst group examine current market trends and analyze 17 video technologies that support businesses in both their increasing use of video and their congruent demand for video content management (or what Aragon describes as the Corporate Netflix).
We’re honored that, for the second year in a row, Aragon Research has recognized Panopto as a “Leader” in the Enterprise Video market.
Aragon praised Panopto for its complete video product offering and notable strengths that include live event streaming, robust video search, and integrations with learning management systems, content management systems, and video conferencing solutions.
Panopto features one-click live webcasting that enables businesses to securely stream live events, such as town halls or quarterly meetings, to thousands of viewers anywhere in the world. Live streaming with Panopto is not only easy but also reliable. Our platform is built for stable, HTML5-based streaming, which means we are able to deliver the highest quality videos, for every viewer, on any device. And in the event a stream is interrupted, Panopto’s fail-safe recording ensures the stream starts where it left off when it comes back online.
With Panopto businesses have the ability to search their entire video library for pertinent videos — even the content within those videos. Panopto’s advanced video search engine indexes the words spoken and shown on screen in every video uploaded to the platform, enabling users to find and fast-forward to the exact place their search appears. This ability to search video content just like we search emails, PDFs, or the web dramatically expands the ways enterprises can use video to capture and share information.
Increasingly, organizations need to manage videos across multiple channels and multiple applications, and it’s important that employees can access video tools from the systems they already use. Panopto includes support for an ever-growing list of integrations with leading learning management systems (LMSs), content management systems (CMSs), and video conferencing tools. We also enable businesses to customize and extend Panopto’s video platform into existing IT infrastructure via our developer APIs, WANop integration, and more.
“In the last year, Panopto has substantially expanded its partner network and the core capabilities of its product,” said Jim Lundy, Aragon Research founder, CEO and author of the report. “These investments have allowed Panopto to extend its footprint in both the enterprise and higher education, with a focus on video-based learning and live event streaming.”