Creating video for corporate communications used to be a nightmare of expensive AV consultants, too-long turnaround times, and a myriad of technical frustrations like file formatting, compression, search indexing, and more. Fortunately, Panopto is here to help.
Open Panopto on any laptop and with just a few clicks, you’re able to professionally capture announcements, presentations, interviews, speeches, town hall events, and more, live or on-demand. Record yourself, your slides, your screen, and any other secondary video — Panopto syncs everything, helps you edit and share, and automatically takes care of all the complex formatting and transcoding. And with Panopto, all of your videos are searchable and shareable, so your audience will be able to follow along anytime, from anywhere in the world.
“It’s amazing how simple it was — with Panopto, everything just worked. Instantly, we had a repeatable and reliable process that we could use with all our team meetings going forward.”Tim Whitlock, Director of Information Technology at Mizuno USA
Every year employees ask for more transparency from their executives and deeper insight into the inner workings of their organizations. Most companies want to oblige, but when executives’ schedules are already triple-booked, adding more brown bags and town halls just isn’t possible.
Executive communications are more flexible and scalable with Panopto’s enterprise video platform. Panopto enables leaders to quickly record candid video presentations on-demand, covering virtually any aspect of the business, and to share them securely for employees to view. With one extra click, executives and communications teams can broadcast announcements and town hall meetings live in high definition, instantly reaching thousands of employees, investors, or customers across the globe.
Whether it’s a change in strategy or just an update to policies, organizations get into trouble when their people aren’t all working with the same objectives. Memos and handbooks aren’t always practical to produce. And even then, employees regularly overlook or misunderstand key points, if they even read through them at all.
With Panopto, you’re in control. Present your message and highlight the points you want to be heard. Share it by email, or embed it in internal websites and social collaboration tools. And make it fully searchable in your centralized “Corporate YouTube” video library, where anyone who may have missed it the first time can quickly find and reference it.
Video conferencing software like Skype For Business, WebEx, GoToMeeting, Zoom, and BlueJeans is great for real-time conversations. But while these tools do have some basic recording capabilities, and in a pinch can be pressed into use for internal announcements, there is quite a lot they simply don’t do.
With video conferencing integrations, Panopto is the perfect complement to your unified communications (UC) tools. Use your existing UC tools to record your web conferences, announcements, screen share presentations, and anything else. When you’re finished, Panopto will automatically upload your video to your central library for easy sharing, optimize them for playback on any device, and make any word spoken or shown in the video searchable.
With Panopto, you have three new ways to make virtual presentations. First, you can live stream directly with Panopto — our webcasts play in any browser, eliminating the need for specialized live event software. Second, you can keep using your existing web conferencing tools, and use Panopto’s integrations to automatically upload those recordings your Panopto library where they’ll be searchable and shareable. And third, you can simply use Panopto to record and share presentations in advance.
Whether you’re capturing an ad hoc message from a VP, recording the CFO’s quarterly update, or live streaming an internal event, with Panopto, all you need is a laptop and a webcam to create professional videos.
“At the end of the day, nobody wants to read through long emails or dense policy. They prefer to have it said to them wherever possible. And because our recordings are all searchable, we’re giving them exactly the information they need.”Business Analyst, Financial Technology Company
You can’t manage what you can’t measure. Webpage visits and email opens only tell you if people made it to the starting line, not how many finished. How can you find out if your messages are resonating with employees if you don’t even know whether people are actually reading them?
Video communications provide your team with deeper insight into how employees are engaging with internal communications. Panopto’s video analytics provide corporate communications teams with detailed reporting for every video in your library, including the number of times each recording was viewed, the number of unique viewers, the timing of viewer drop-off, and more.
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